Prada Antique Hobo SS2009; Ruched Hobo FW2008; Prada Tote FW2007
Prada might be facing the end if they do not figure something out quickly. Last year, their only saving product was the LG phone. Huh?? This is a design house built on bags! There are reports that say the company (including Miu Miu and Car Shoe) is losing something like $50 Million a day. How long do you think that can last? Taking a look over the past few seasons, it is easy to see the slippery slope that got them to this point. Fall 2007 was very promising, they came out with weird but inventive Muff Clutch that you slip your hand through but the big winner of that season was the muted earth tones that they did in ombre. It was a smash hit with style still classically Prada. Then last Fall, the lace and ruffles that look like wontons were silly and not wearable but still were spotted on the most serious of fashion victims, which was a good sign for Prada, it showed that their name still held power with some women. And now we have the Antique hobo which were only seen on celebrities who probably got it for free. How many of these can they really sell just based on the fact that the name Prada used to represent the chic and carefree fashion goddess? How can Prada be saved? I really wish I can help.