Coach Classics: There’s Nothing Like Your First Time

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Back in the seventies, before logo mania took over and you could spot a little Coach bag from a mile away by it’s C-covered fabric style, the company was known for its leather goods. Currently led by executive creative director and president Reed Krakoff, aiming to re-capture their core audience is a wise move. At an accessible price point and sold in literally every major store, for many girls Coach was their entry level designer bag. (There was a time when you saw many a pre-teen proudly toting a tiny Coach satchel). Now they have unleashed their classics exclusively on Net-a-Porter, like the flap-centric Stewardess ($360), the Small Shoulder bag ($300) (modern in bright red) and the Field bag ($500) (looks like Mulberry was inspired!), in hopes to tap into sentimental memories and perhaps capture a new audience to usher in a fresh generation of Coach-lovers.

Let’s get nostalgic. What about you? What was your first major bag purchase?

Madison Satchel. On Net-a-Porter for $360.

Duffle Bucket Bag. On Net-a-Porter for $400

23 thoughts on “Coach Classics: There’s Nothing Like Your First Time

  1. Every “It” sorority girl in college carried a Coach, wore Swatch and drove an Honda Prelude. (okay not EVERY one) My bestie had a navy shoulder bag. So classic! What a great capsule collection. I’m loving the Madison!

  2. Bought the small shoulder bag in navy as a high schooler. I still have it – no patch or number inside – just the rough side of the leather. Have carried it for 30+ years, and I think I’ll get the red one now that I can afford to be less practical (besides, I’ve been looking for a small red bag…)

  3. How funny – had a Coach bag, drove a Honda (albeit a Civic hatchback – it was new and shiny), and wore a swatch – but was never in a sorority (unless you consider that the entire University of Virginia looked like a sorority in the late 70s and early 80s).

  4. I think the “nostalgia” part is missing here for me unless these were made in the U.S. (like the originals) and not China…

  5. Valley Fields on said:

    Going to Saks Fifth Ave. in NYC and buying a Marc Jacobs bag for my 15 year old daughter was a highlight of my trip to NYC! She has been carrying the bag for a year and all her friends envy that! I hope to buy myself a classic Chanel bag when possible. I love the brand. And I like reading bagsnob posts via twitter and new to me-rainbow reader on my iphone. I learn what is quality and what is not and of course, say no to fakes-I see so many women in my area carrying fake bags & it bothers me. Have a great day!

  6. Anonymous on said:

    My first major bag purchase was a Dooney and Burke (about $200) almost 10 years ago. It was a huge step up from the $20 bags I bought prior to that, but I was so excited and wore it for a long time. I went with my friend to Bloomies, where she also purchased her first, a Burberry bag (about $300). We wore our bags proudly until we started buying more and more expensive bags. But, I guess you always remember your first.

    This Coach collection is nice. I like the red one.

  7. Kaiulani on said:

    Coach was my first grown-up bag bought about 15 year ago. Before that it was all under $100 bags from Macy’s etc… I still have my first Coach but now I have certainly expanded my taste. This year alone I got my very first Nancy Gonzalez and Valextra!!

  8. Lesley on said:

    My first bag was a Coach! Ah..brings back memories. My mom bought it for me as a birthday gift, I think. I was the first one in the group of my friends to get a Coach (: But alas, it has now been passed on to my little cousin.

  9. Agree gpc!!! My first several nice bags were Coach classics made in the US. I had a briefcase as well. I wore all of them out and when they looked too bad to carry to work, I donated them. I turned away when they started putting their logo on everything, and when I learned they were made in China. So sad a classic American Brand sold out to the lowest bidder! No more coach for me.

  10. My first big bag purchases YEARS ago, Dooney and Burke then Coach. I would lust over Louis Vuitton. I laugh now at how much I paid for my treasures. At the time nothing was over $100.00.I was sooooo proud of my first Coach. When I graduated to Louis Vuitton it was a whopping $175.00. LOL. As my daughter would say,”back in the day”. My how the prices of our “guilty pleasures” have increased :/ $4000.00 for Chanel :/ As long as we are willing to pay, the prices will continue to soar !!!

  11. Ahh! This brings back so many wonderful memories! I kept my original Coach up until only a few years ago and it was still in perfect condition!!!

  12. Bag Snob Tina on said:

    Love all your comments on your first major bag purchase! Keep them coming.

    while we’re at it, what about first major shoe purchase?

    xoxo

    Tina

  13. lastnametea on said:

    where are the coach classics being made?

  14. mochababe73 on said:

    I consider my first Liz Claiborne about 18 years ago to be my first “grown-up” bag purchase. I got so many compliments. I was no longer interested in carrying Esprit, Tommy, or Guess?. My mother carried them, and I wanted one, too.

    I have ALWAYS wanted that Coach stewardess bag in that exact color. It looks so rich.

  15. Yvette on said:

    My first major “grown-up” bag purchase was my first Gucci drawstring bag for $200. I moved on carrying several other Gucci and Coach bags that I still have them. I’m saving them for the neice to carry one day. I hope she will loved them. I also rock the MCM bags in the 90′s.

  16. I still have my forest green suede duffel bucket bag. It is a gorgeous color & so soft! I loved the suede bags that Coach came out with years ago.

    No matter what bags I get I will always like Coach. I will admit that I am happy with the classic bags are coming back. They are timeless and go with everything. While logo bags are fun & for the moment – in my opinion, the Coach ones always seem to be more over the top and trendy unlike classic and timeless like LVs are.

  17. weaslgrl on said:

    My first good bags, in HS in the 70′s, were this very same Coach small shoulder bag (chocolate brown) and a Stone Mountain hobo. When I graduated college, my Italian cousin thought that we were entirely too provincial here in the States, so she shipped me my first Fendi bag. It was a medium sized black frame bag, with a twisted shoulder strap. I didn’t know whether to frame it or use it. I still have it, but it’s hopelessly 80′s-looking. Maybe I just need to wait another 10 years :-)

  18. jennifer on said:

    My first ‘real’ bag was a Dooney Bourke I bought with high school graduation $$ (Class of 1995!). I got the matching wallet & key chain as well. Still have them & they still look great! Been carrying a Coach Court from the 90s since last year -pulled it out bc I wanted something different. The long strap sure took some getting used to again. But still love my Court & the ‘normal’ sized bags of the Classic Coach era -not these suitcases of today. I would’ve never guessed that last year when I pulled out my Court that the Classics would be making comeback! Who knew?? =)

  19. weaslgrl on said:

    Just received the Coach small shoulder purse in red and, alas, must send it back. I knew it would be smaller than the 70′s original, from the dimensions in the description, but in person it’s really no bigger than a wristlet. So disappointing!

  20. Catalina on said:

    These stories are fun to read!

    My first “major” bag purchase was the tiny Louis Vuitton Pouchette in a trip to France. I remember feeling so guilty for spending so much money on it. Haha I wish my conscience had remained such a good influence for my savings account, but alas, I must have fine leather goods :)

    I will always keep this little dude, it brings me such good memories of that summer! I am however thinking of selling one of my other LVs to contribute to my dream Chanel clutch fund which needs to grow faster. I am a bit sad to see my bag go since I have sort of become attached to it, its in damier azur and is simple but looks nice with almost everything. I think it will be worth it once I have my Chanel, right? What do you guys think :S

  21. Catalina on said:

    These stories are fun to read!

    My first “major” bag purchase was the tiny Louis Vuitton Pouchette in a trip to France. I remember feeling so guilty for spending so much money on it. Haha I wish my conscience had remained such a good influence for my savings account, but alas, I must have fine leather goods :)

    I will always keep this little dude, it brings me such good memories of that summer! I am however thinking of selling one of my other LVs to contribute to my dream Chanel clutch fund which needs to grow faster. I am a bit sad to see my bag go since I have sort of become attached to it, its in damier azur and is simple but looks nice with almost everything. I think it will be worth it once I have my Chanel, right? What do you guys think :S

  22. Great Question! It wasn’t MY first purchase but my mom bought me a pretty pink Gucci with pink interlocking G’s at the old boutique on Fifth Avenue (pre move to Trump), I was around 12. The first bag I purchased on my own was a LV Black Epi bag (St Jacques).

    Shoes? Hmmm…I think they were (dare I say!) Stuart Weitzman in high school, my first “big” shoe purchase was a pair of black satin Manolo Carolynes..memories!

  23. Looking forward to it! Is it on the 12th also? Great charity drive

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