Bold statement there, Too Faced! The brand has some pretty crazy stats about their new mascara…According them, clinical and consumer studies show that after using their Better Than Sex Mascara ($23), people had 1,944% more volume, 100% saw longer lashes, 100% saw dramatic volume, 93% saw base-to-tip curl, and 8 out of 10 say it’s the best mascara they’ve ever used. That all seems a bit extreme…1,944%?? But I will say the new mascara is stellar – dare I say even better than Tom Ford‘s wand.
Most mascaras make my eyes tear – I have no idea why – but this one didn’t, plus it applied smudge and clump-free. It has a unique hourglass brush, which works well to separate lashes, and while the brand recommends three coats…I definitively didn’t need more than one. It also doesn’t harden like some mascaras do so I didn’t loose lashes when I removed the mascara – and this is without applying a primer first. I also kind of love that the name is subtly printed on the uber-feminine metallic pink wand!