Snob Essentials

Michael Kors Fall 2010 Campaign Shoot: That’s a Wrap!

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Michael Kors and his glam squad wrapped shoot on the king of all-American sportswear’s Fall 2010 campaign just an hour or so ago in Los Angeles, and judging from these first behind-the-scenes photos–which show more environment than actual outtakes–the images should be solid, tried-and-true Kors fun and zest. While Kors’ 64-look fall show this past February in New York showed chunky cashmere sweaters, camel suede wrap shirts, distressed leather cargo vests and floor-skimming sequined jersey gowns, one would’ve thought Aspen or Lake Tahoe would’ve been the go-to destination for the shoot. After all, the backstage inspiration board (see photo) for models did read: “You rock the room from NY to Gstaad to late nights in Paris. Be strong, upbeat and confident!” Blame it on the purse-pinching economy perhaps, but either way, Kors makes the magic happen wherever he goes.

It looks like the Kors team brought in piles of autumnal leaves to a park in L.A. for the images, which star campaign regulars Carmen Kass and Noah Mills photographed by Mario Testino and styled by longtime house friend Brana Wolf. Doesn’t Kass look absolutely adorable jumping in the pile of leaves? (I’m having high school cheerleader flashbacks) In the past Kors has utilized motorcycles, helicopters, private jets, yachts and even a Rolls-Royce to illustrate his unabashed New York uptown glamour point of view, so I wonder what form of rugged machinery Kors has brought in for this go around as I eagerly await the final results of this campaign, the first images of which will break in August magazines. American sportswear is really having a moment right now–in May the Costume Institute will debut American Woman: Fashioning a National Identity–and who better to exemplify that nationalistic pride, with a healthy dose of razzle-dazzle, than Mr. Kors? As for me, I’m just waiting for my shredded silver-fox anorak to arrive.

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